Home Business Who’s Cristiano Amon, Qualcomm’s new CEO?

Who’s Cristiano Amon, Qualcomm’s new CEO?


The world’s main maker of chips for cell phones, Qualcomm, is getting a brand new chief. CEO Steve Mollenkopf introduced on Monday he would resign in June to get replaced by his high lieutenant, firm president Cristiano Amon.

The surprising shift—Mollenkopf is barely 52 and has been CEO for seven years—is unlikely to result in any dramatic modifications in technique at Qualcomm. Amon, 50, has been on the firm for 20 years and helped Mollenkopf navigate a sea of troubles.

“Steve and I’ve been working aspect by aspect for 15 years and I don’t count on to see change within the technique, we’ll proceed to construct on the technique,” Amon stated on CNBC on Monday. Qualcomm stated the incoming CEO was not obtainable to talk with Fortune.

The ‘pure selection’

Amon was the “pure selection” to take over given Qualcomm’s emphasis on 5G know-how, which Amon has “owned for years and molded the technique for,” Bernstein Analysis analyst Stacy Rasgon wrote on Monday.

When he takes over, Amon will develop into the newest immigrant to move a high U.S. tech firm, following within the footsteps of Microsoft’s Satya Nadella, Google’s Sundar Pichai, and others.

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Born in Brazil, Amon grew up within the capital of Sao Paulo and attended Universidade Estadual de Campinas. Wi-fi know-how piqued Amon’s curiosity in school, and he majored in electrical engineering. He joined the Brazilian unit of Japanese tech big NEC after graduating in 1992 and was quickly transferred to Tokyo. From there, he started touring to San Diego to fulfill with an up-and-coming tech firm known as Qualcomm. A job supply quickly adopted and by 1996, Amon was serving to Qualcomm promote its wi-fi gear throughout Latin America.

However he left Qualcomm within the late Nineties for a brief stint at telecom tools maker Ericsson, after which, simply because the Web bubble was bursting, he joined VeloCom, an investor in numerous Latin American telecom carriers.

That led to certainly one of Amon’s hardest assignments, making an attempt to avoid wasting one of many agency’s hardest-hit investments. Brazilian wi-fi operator Vesper was bankrupt and hemorrhaging money when Amon joined as chief know-how officer. He was later promoted to chief working officer and helped proper the ship, promoting Vesper to bigger rival Embratel in 2003. “It was enjoyable–I discovered quite a bit,” Amon recalled in an interview with Bloomberg Radio final 12 months.

Qualcomm comes calling—once more

Mission achieved, Qualcomm lured Amon again to the sunny seashores of San Diego in 2004. He labored his approach up via the corporate’s chip enterprise, typically working carefully with Mollenkopf who was in the identical division. On the time, Qualcomm was battling European rivals to equip telephones and carriers with 3G know-how, the primary actually Web-capable cellular tools.        

Qualcomm gained the 3G battle and was much more dominant because the 4G period dawned. However it was Mollenkopf who acceded to the highest place within the firm initially, taking up for Paul Jacobs in 2014. Jacobs was the son of Qualcomm co-founder and longtime CEO Irwin Jacobs, making Mollenkopf the primary outside-the-family chief of the corporate.

Amon might have been fortunate to have missed out on the highest job that point.

Throughout Mollekopf’s tenure, activist hedge fund JANA Companions demanded that the CEO break up the corporate; antitrust authorities on three continents investigated and sued the corporate; main buyer Apple defected to rival chipmaker Intel and in addition sued Qualcomm; tech acquirer and Broadcom CEO Hock Tan initiated a hostile takeover of the corporate; and China blocked Qualcomm’s bid to purchase NXP Semiconductors.

Whereas Mollenkopf efficiently gained virtually all of these battles, it fell to Amon to supervise improvement of Qualcomm’s 5G know-how. Amon is called an early riser who likes attending to the workplace first to exhort his analysis, advertising and marketing, and gross sales groups to work arduous. Mollenkopf promoted him to president of the corporate, and his doubtless successor, in 2018.   

5G challenges nonetheless loom

Amon additionally performs arduous. A martial arts professional, Amon says he generally spars with the San Diego Harbor Police chief. He additionally favors excessive horsepower Nineteen Seventies muscle vehicles, which he restores himself.

On the huge Cellular World Congress commerce present in Barcelona each February for the previous few years, Amon turned a fixture pitching 5G to each wi-fi operator, telecom tools maker, and cellphone producer he might discover. On the 2019 MWC, the energetic Brazilian was promoting 5G at conferences over breakfast, throughout the present ground all day, at a number of dinners, lastly adopted by events into the night time. Greater than two dozen cellphone makers and carriers joined Amon in a champagne toast that 12 months to lastly rejoice the arrival of the primary 5G service for shoppers around the globe.

“That is the primary transition of a era of wi-fi the place the arduous half—the units and the ecosystem—is prepared forward of the community; it’s unimaginable,” he informed Fortune on the time. Nonetheless, he fearful that carriers weren’t completed constructing the networks—a worry that has confirmed out as few U.S. shoppers can entry quick 5G service to this point.              

However as Amon takes over, Qualcomm has vanquished its authorized foes, gained Apple again as a buyer, and has just about no vital competitors for its 5G gear. Qualcomm shares closed at $152.43 on Monday after the CEO change was introduced, up 3% for the day and 75% greater than a 12 months in the past.

Analysts say a giant a part of Amon’s job will likely be guaranteeing way more units get linked to 5G networks than simply telephones. Automobiles, drones, and environmental sensors are amongst his subsequent targets.

And simply because Wall Avenue is assured doesn’t imply Qualcomm will develop with out challenges. Apple is growing its personal 5G modems and will throw out Qualcomm’s gear in a 12 months or two. Nvidia is shopping for Arm, the chip designer on the coronary heart of a lot of Qualcomm’s merchandise, and will develop into a giant rival in cellular units.

In his CNBC interview on Monday, Amon vowed he was up for the challenges.

“One factor won’t ever change,” he stated. “We’ll all the time attempt to be the chief in wi-fi and actually work on applied sciences that matter.”

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